A young Latina, widely recognized on social media for inspiring the Hispanic community, has shared three crucial tips she wishes she had known before embarking on her entrepreneurial journey in the United States. Her advice is packed with motivation and practical strategies to stop procrastination and take that leap into entrepreneurship.
The first piece of advice from Valentina is to stop waiting for the perfect moment. "It will never come," she insists. "Often, we hold back because we feel we aren't adequately prepared. In my case, I would say, 'I'll start when I buy the makeup I need, I'll start when I get the makeup case'... and I kept postponing my dreams." Valentina emphasizes the importance of starting with what you have and improving along the way, because "done is better than perfect. If you don't do it now, someone else will."
Her second recommendation, shared on her profile @valentinaen_usa, is to clearly define who you are and how you plan to help with your business. Valentina explains that before launching any product or service, it's essential to identify the purpose: "You must understand why people should hire you or buy your product. Many businesses fail because we don't even relate to what we're selling. If you're unclear about the why, the what for, and the who, believe me, you won't sell to anyone."
Finally, Valentina highlights the importance of leveraging social media to promote your business. She encourages overcoming fear and making the most of these platforms: "We have this amazing tool today. Initially, only three people might see you, but if you remain consistent, people will start to recognize you and connect with your story. The community you build today could become your clientele tomorrow."
The post quickly went viral, sparking a flood of reactions. Many users expressed gratitude for the advice and shared their own fears and experiences. "I want to, but I'm afraid no one will buy from me or support me," wrote one follower. Another commented, "You are a great example of resilience and perseverance." Some even requested more content, such as "a step-by-step guide on how to do makeup" or inquired about the price of her makeup services.
Valentina concluded her message with a clear call to action: "Stop delaying your dreams. Start today with what you have, and everything else will follow." What advice would you add?
Entrepreneurial Advice for Latinas in the U.S.
Why is it important to start with what you have?
Starting with what you have allows you to begin your journey without unnecessary delays. It focuses on progress over perfection, enabling you to learn and improve as you go, rather than waiting for ideal conditions that may never come.
How can social media help build a business?
Social media provides a platform to reach a wide audience, share your story, and engage with potential customers. By being consistent and authentic, you can create connections and build a community that supports your business.